What is Ayurveda?
And how does it apply to skin and hair care products?
Ayurveda means “knowledge of life” or “science of life.” It is the oldest and most widely practiced form of medicine in the world, and it is recognized by the World Health Organization. The first Ayurvedic University was founded in the 6th Century, BC. Hippocrates (considered the “father” of modern medicine) was a student of Ayurveda. An Ayurvedic degree in India is essentially a full course of medical study similar to a medical degree in the United States.
Ayurveda applies to Better Botanicals insofar as our ingredients are chosen for functionality based on Ayurvedic principles. I.E., if you have oily skin, the ingredients are chosen to reduce the build-up of bacteria hence reducing breakouts. If you have dry skin, the ingredients are chosen to moisturize and protect the skin from future aggravation. If your hair is damaged and dry, the ingredients are chosen to repair existing damage and prevent future breakdown of the hair and scalp.
Most reputable skin care lines are legitimately focused on offering products that are effective. Our ingredient choices just happen to have a longer lineage of effective use based on the principles of Ayurveda.
Ayurveda says that health is beauty, and beauty is health. Outer beauty is merely a reflection of inner beauty or health. A regular, safe regimen practiced over a period of time will allow the skin to reflect your inner health.
The difference is that Better Botanicals uses the botanicals in their natural form and chooses ingredients that have been used effectively over thousands of years. Remember, “You can’t fool Mother Nature.”
Ingredients are more effective when used in their natural form for 2 reasons:
- Synthesized ingredients tend to break down and lose efficacy more easily. They are less stable because they are simpler compounds.
- In their natural form, elements work together in a more complex fashion to achieve greater results. An example of this would be Meadowsweet, a botanical which yields the same chemical formula as aspirin, but it works with its other natural compounds to provide buffering agents for the stomach.
All of our products are paraben free as we are committed to ensuring that Better Botanicals products are clean and safe as well as effective. We have taken painstaking steps to ensure that we offer both effective and safe products that you can trust. Out botanical line is founded on the belief that “health is beauty, and beauty is health.”
All ingredients are listed on each product, and it is the unique and exact combination of those ingredients which creates an environment hostile to bacteria and mold. Everything we produce is USP challenge tested for safety and longevity. Using our safe preservative system, we can boast a 24-month shelf life without the use of parabens or any other questionable ingredients.
Yours in Health and Beauty - Patricia